Magdalena Gajek - Characteristics of Sports Journalism. A Comparison of Printed and Online Reports

The purpose of this article is to compare sports reports published in the press and on the internet in terms of their basic structural elements: title, lead and body text. The analysis confirms that articles on a single match, even when written by the same person, differ from each other according to where they are published. The basis for the analysis is Jan Grzena’s characterisation of online communication, Leszek Olszański’s understanding of the specificity of online journalism and Andrzej Ostrowski’s characterisation of sports journalism. Sports reports published in the most important Polish newspapers and on the main websites were analysed.Keywords: sports journalism, online journalism, new media, sports report, online communication